W Magazine's got a brand new look and my, my, isn't it smart. The masthead is slanted and slimmer, the website has new fonts in place of the old for a subtle, but noticeable fresh face lift.
When times get tough, magazines need to pull out all stops to keep their presence relevant. What better way than with a new design direction.
The subjects this month include groundbreaking new actresses like Zoe Kravitz and Emma Roberts, and a shoot coinciding with Ben Aflect's directed The Town, with costars Jon Hamm and Rebecca Hall.
It's CondeNast's niche of the major titles they hold, older sibling's include VOGUE, Vanity Fair, Glamour, Tatler and Allure. W can always be relied upon to provide provocative images of our favourite celebrities, high end fashion shoots, intriguing photography and references to the art world.
Saving face, full of grace.
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